How to Be Seen as an Expert in Artificial Intelligence
Let’s face it: even if you’ve seen Bladerunner 2049 a few times you probably don’t truly understand the future of AI. But don’t let a lack of knowledge stop you from being seen as an Read More
Inspire Me
What is the future of work?
A new podcast series from the McKinsey Global Institute explores how technologies like automation, robotics, and artificial intelligence are shaping how we work, where we work, and the skills we need to work. The future Read More
The Age of the Customer
The Australian Financial Review in association with KPMG, present the Future Now series outlining the economic and societal benefits presented by the world’s digital transformation. In this edition, they explore the rise to prominence of Read More
Year in Review with Senior Marketers: Vanessa Lyons
What kept you awake at night during 2017? Not much keeps me awake as I am a great sleeper! Certainly a focus of mine, however, has been to identify approaches to affect greater influence amongst our Read More
How exhibitors soar to success with sensational results
Before we get into the “how or why” let me ask you a validation question first. Have you ever been asked by your manager or CEO “I have registered for a tradeshow that starts in Read More
The Next Steps in Content Marketing (Report)
Australian marketers are increasingly focused on building audiences, but fewer are creating content for them versus for their brand, says the Content Marketing in Australia 2018: Benchmarks, Budgets, and Trendsreport. According to the report sponsored by Read More
2018 Top 10 Business Intelligence Trends
The pace and evolution of business intelligence solutions mean what’s working now may need refining tomorrow. From natural language processing to the rise in data insurance, we interviewed customers and Tableau staff to identify the Read More
The Rise of Intelligent Marketing
Digital transformation is a relatively recent phenomenon defining an entirely new era, comparable to the industrial revolution of the early 1800s. Driven by technology, digital transformation is an underlying shift in the way live, work Read More
Williams-Sonoma’s “Secret Sauce” Could Help Aussie Retailers
Plenty has been said about Amazon killing retailers in the US, and soon in Australia, but smart retailers like US homewares business Williams-Sonoma provides a blueprint of great service and customer-focused innovation that Australian retailers would do Read More
Discovering “The Joy of Leadership”
“This month, a career-long aspiration comes to fruition. My dear friend and Potentialife partner, Tal Ben-Shahar, and I are excited for the arrival of our book, “The Joy of Leadership”, published by J. Wiley. After so Read More