Chair’s Report

Study shows room for improvement in VoC programs I recently had the pleasure of co-presenting a webinar on the current state of Voice of the Customer programs in Australia with Liz Berks from Vision Critical. Read More

What makes a marketing professional stand apart from others in their field?  Sure, you have a degree and hands-on experience. But that is just the start. True professionals don’t stop there. In fact, they never Read More

Is 2018 crunch time for CX? As the year closes, it is common to speculate on what will be the key trends that will impact us in the new year. The AMI’s prediction series is Read More

Through 12 months of effective work, the AMI has continued with the strategic transformation program that the Board and Management commenced two years ago. I was delighted to report at the AGM on 18 October, Read More

With member voting for the AMI Board now underway, I thought it appropriate to reflect on the journey taken by the current Board over the past couple of years. When the Board came together almost Read More

If you are interested in progressing your career, joining a professional body such as the Australian Marketing Institute is a great start. However, the value of being a member of a professional association is often Read More

The Australian Marketing Institute, in conjunction with Vision Critical, recently completed a study* amongst 244 marketers to gain an understanding of the current status of VoC programs in Australia. The key findings were stunning. Here are Read More

Australian Marketing Institute: Fuelling the careers of professional marketers Our 2016 member insight survey clearly indicated that members wanted the AMI to focus on assisting members to progress their careers through professional development and accreditation. During Read More