Last Wednesday the marketing community came together at the Marketing Excellence Gala in Melbourne to celebrate excellence in marketing with the announcement of the national and state winners of the 2019 AMI Awards For Marketing Excellence. Read More
Fabian Marrone (CMO of the Year), TelstraSuper (Customer Retention winner) and News Corp Australia + The Heart Foundation are among major winners following the Australian Marketing Institute’s (AMI) 2019 Marketing Excellence Gala, which took place Read More
Hotwire spoke to Lynda Cavalera, the Chairperson of the Australian Marketing Institute, about the changing expectation of today’s CMO, and the growing impetus to embrace technology and integrated approaches. HW: Given that their role is changing Read More
Here’s a fun fact. Did you know that the open rate for SMS is 98%? Sending personalised, targeted SMS messages helps you stay connected and engaged with your customers in a way that email Read More
In today’s world, the marketing and advertising professions are rapidly evolving as new technologies and tools are adopted to cater to the current world of business. Strong future growth is projected for these fields in Read More
Green Hat and the Australian Marketing Institute have formed the B2B CMO ADVISORY COUNCIL to provide direction for the development of the Green Hat / AMI B2B Marketing Research report; an industry initiative to research Read More
Peter Sinclair:
It has been a pleasure to know and work with Lee. A truly talented and AMI dedicated person. Wishing Lee…
Peter Sinclair PhD FAMI CPM:
Great, the AMI is adopting the helicopter perspective of its role as a key industry peak association, in Andrew’s post.…
Peter Sinclair PhD FAMI CPM:
Very good to see Strategy Marketing Planning on the interest list, because it lends direction to the other requirements. Marketing…
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