4 ways to prove the value of your events

December 9, 2019 0

For many marketers and event planners, Return on Investment, or ROI, is a phrase (and acronym) that can send shivers down the spines of the most intelligent, assured meeting and event professionals. Why? In many organisations ROI is Read More

Cvent Announces Partnership with Australian Marketing Institute

October 14, 2019 0

Global event management technology provider Cvent partners with Australia’s largest professional body for marketers highlighting the significant role event technology plays within an organisation’s marketing technology stack. Cvent, a market-leading meetings, events, and hospitality technology Read More

Event Marketing at its Best!

September 3, 2019 0

According to The Content Marketing Institute’s 2018 Benchmarks, Budgets and Trends, 56% of marketers use in-person events as a top marketing strategy to advertise their product and services above digital advertising and email marketing. 80% of Read More

Monash Marketing Breakfast 2018!

March 28, 2018 0

“As a business and a nation, our relationship with China is critical to our future economic prosperity. So, the question is not whether you can afford to do business in China, the question is can Read More

What does customer obsession really mean for the CMO?

February 19, 2018 0

Last week, the Australian Marketing Institute (AMI) and Vision Critical co-hosted two CMO Lunch Series events: The Customer-obsessed CMO and CX for the CMO, an executive lunch series for CMOs and CCOs to share peer-to-peer insights while networking over lunch. Over 20 Read More

The Great Marketing Debate

January 31, 2018 0

The Great Marketing Debate –  Print isn’t really dead and digital isn’t always the silver bullet. An enthusiastic crowd of Marketers heard rationale and reasoning for affirmative and negate debate on why ‘Print isn’t really Read More

Your Invitation to Drayton Bird’s Last Hurrah

October 24, 2017 0

You’re invited to join international marketing legend Drayton Bird at his final ever presentation in Australia… Named by UK Marketing Institute as one of only 50 individuals to shape modern marketing, Drayton’s career spans four Read More

Silver & Wise Business-Ready Workshop

August 16, 2017 0

Starting a business is within your reach! Hunter Leonard, Founder & CEO of Silver & Wise is running a 3-hour workshop for mature age Aussies who aspire to start their first business. He will share Read More

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