Four Leaders Who Inspire Hope

June 28, 2018 0

Four leaders who inspire hope A commonly asked question among professionals is ‘who inspires you?’ This question can be difficult to answer concisely as, truth be told, there are so many inspirational figures that can Read More

Ephemeral Content: What it Means for Your Brand

June 26, 2018 0

The evolving nature of social media brings about a constant stream of buzzwords and trends. The latest? Ephemeral content. According to Digital Marketing Institute, the term was brought into the mainstream by Snapchat, the term Read More

MRM in the Age of Intelligence

June 21, 2018 0

A joint study, Marketing Resource Management in the Age of Intelligence, conducted by Simple in collaboration with AMI has revealed that marketers struggle to obtain a big-picture view of key marketing activities such as planning, Read More

5 Successful Brands Doing Wechat Marketing

June 20, 2018 0

With over 1 billion monthly active users WeChat is China’s most popular app. Many marketers perceive WeChat as the platform of choice to achieving brand awareness and promoting sales in China, and as a result of Read More

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