VIC State Finalists Announced – 2018 AMI Awards for Marketing Excellence

The Australian Marketing Institute (AMI) is proud and excited to reveal the state finalists for the 2018 AMI Awards for Marketing Excellence in Victoria.

Congratulations!

On behalf of the entire marketing community and everyone at AMI, we offer our huge congratulations to all the state finalists. Your achievements deserve to be recognised. State winners will be announced online following the National Awards Gala Dinner and will be celebrated formally in an interactive e-book highlighting companies and their campaigns.

 

And the VIC finalists are…

Brand Revitalisation

Campaign Name Company/Agency Company/Agency
All Kinds of Clever La Trobe University
Brand Revitalisation Deakin University Landor, Decision Design, Yell Design
Cabot’s Makes It Last Campaign Cabot’s
Chase Your Calling Chisholm Institute DPR&Co

Consumer Acquisition Marketing

Campaign Name Company/Agency Company/Agency
Eastland – Inflatable Futures Eastland

Consumer Insights

Campaign Name Company/Agency Company/Agency
Celebrating the SME Marketing Through Effective Thought Leadership EY Sweeney
SEEK Laws of Attraction SEEK

Consumer Retention

Campaign Name Company/Agency Company/Agency
TelstraSuper International Women’s Day Campaign TelstraSuper

Content Marketing

Campaign Name Company/Agency Company/Agency
Be Part of Something Bigger Mercer
Origin LPG sports grant campaign Origin LPG
Talent for Every Future University of Melbourne

Creativity in Brand, Product or Service

Campaign Name Company/Agency Company/Agency
Australia’s first cinema for kids captures the imagination of the family market Village Cinemas Australia
MLC Life Unchanging MLC

Education

Campaign Name Company/Agency Company/Agency
Chase Your Calling Chisholm Institute DPR&Co
Future focused: Redesigning RMIT’s marketing model RMIT University
Pixel’s Escape Deakin University
Talent for Every Future University of Melbourne

Financial Services Marketing

Campaign Name Company/Agency Company/Agency
How MLC is unchanging lives. MLC

Innovation in Product/Service

Campaign Name Company/Agency Company/Agency
HICAPS Go NAB Labs Medipass Solutions
John West Specialty Simplot

Marketing Communications: B2C and B2B

Campaign Name Company/Agency Company/Agency
Benetas takes on the consumer market Benetas
Talent for Every Future University of Melbourne

Not for Profit Marketing

Campaign Name Company/Agency Company/Agency
Chapel Street’s PROVOCARÉ Festival of the Arts Chapel Street Precinct Association
headspace day 2017 headspace
Yooralla’s integrated marketing campaign for the NDIS market Yooralla

Small Budget Marketing

Campaign Name Company/Agency Company/Agency
Pride and Pain: The stories of our shared history Australians Together ntegrity agency
Terrain Tamer Meets Jillaroo Jess Don Kyatt Group

Social Marketing and Social Change

Campaign Name Company/Agency Company/Agency
National Advance Care Planning Week Advance Care Planning Australia Austin Health

Social Media and Digital Marketing

Campaign Name Company/Agency Company/Agency
Four’N Twenty Save Our Slang Hardhat Patties Foods
Going global – embracing the opportunity in China RMIT University
Mercedes-Benz Grow Up Online Circle Digital Mercedes-Benz Australia
Mercedes-Benz Ladies Day Online Circle Digital Mercedes-Benz Australia

Sponsorship Marketing

Campaign Name Company/Agency Company/Agency
Mini Legends Draft NAB
Point Cook Pop Up Park Stockland Point Cook
‘The Road to Broken Hill’ AAMI Ogilvy Melbourne

 

All 2018 State Awards Finalists are invited to attend the 2018 AMI Awards for Marketing Excellence Gala Dinner to celebrate professional excellence in the marketing community around Australia. It will be a great opportunity to join us for a fantastic evening and congratulate the national winners personally.

Sheraton is offering a 10% discount on accommodation for October 9 & 10 2018 to guests attending the Gala Dinner. For reservations call 02 9286 6000 or email sheratononthepark@sheraton.com.au.

PLEASE NOTE: If there is no answer on the phone, please ensure Guest Services take a message or ask to speak to in-house reservations. Provide the name of the event to receive the 10% discount.

Tickets Selling Out Fast
Don’t miss out the chance to celebrate with the winners!

Book your tickets today!

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