The Australian Marketing Institute (AMI) is pleased to announce the results of the 2021 Board Election. The 5 candidates with the highest votes eligible for the Elected Board member positions are: Andrew Thornton, Bronwyn Powell, Read More
We all accept that pursuing a career these days means a commitment to lifelong learning. Often that’s about acquiring skills in short “bites” – perhaps in a half-day course because you want to learn a Read More
It’s a fascinating exercise, especially for those of us who have been in the industry for a while. There are Wikipedia articles and HubSpot blogs that make it clear that this is a profession that is difficult to nail Read More
To make your data work harder for your marketing program, you need to understand what you’ve got to work with. Here’s data audit advice from James McDonald and Tom Evans, co-founders of independent full-service media Read More
Marketing is a fast-paced industry that continuously changes with advancements in technology, methods and practices that boost profit and productivity. Therefore, marketers need regular and steady forms of training to stay relevant in the market. Read More
Having thoroughly enjoyed watching the recent EUROS football tournament, and now that the Games have concluded – I’m awestruck with how fit, skilful and accomplished the athletes are. The hours of training, the strict routines Read More
The world is changing, and everything around us is changing too. Our behaviours and lifestyles are impacted by these changes that we see daily. The advancement of technological developments has enabled unprecedented new ways of Read More
The ‘100-year life’ is fast becoming a reality. Scientific and medical breakthroughs now mean around half of those aged 20 today are expected to live to 100 (Deloitte, 2018). Such advances have sparked an ongoing, Read More
The acronym CMO is now synonymous with the position of Chief Medical Officer given their rise to unfortunate fame over COVID. But the rise of the other CMO to the C-suite will also be most Read More
Being a marketing professional entails more than just having a degree or working experience in the industry. Professionalism should be unmistakable in how marketers manage themselves in their professional lives while representing their personal brand Read More
Copyright © 2023 | Australian Marketing Institute