The Four Futures for the CMO

June 7, 2018 0

The C-suite is being transformed by digital transformation. If we look at how different marketing functions have evolved, it’s plain to see that a decade ago, there were no Chief Digital Officers and Chief Experience officers. Read More

When agile marketing is not Agile Marketing

June 1, 2018 0

TrinityP3’s Zena Churchill argues that not only is the term ‘agile marketing’ being misused, it is also being misunderstood. Agile Marketing isn’t just another buzzword. It’s a term that has taken on a life of Read More

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