The Australian Marketing Institute (AMI) is proud and excited to reveal the state finalists for the 2018 AMI Awards for Marketing Excellence in New South Wales.
Congratulations!
On behalf of the entire marketing community and everyone at AMI, we offer our huge congratulations to all the state finalists. Your achievements deserve to be recognised. State winners will be announced online following the National Awards Gala Dinner and will be celebrated formally in an interactive e-book highlighting companies and their campaigns.
And the NSW finalists are…
Brand Revitalisation
Campaign Name | Company/Agency | Company/Agency |
BANZ Carewear for kids: A baby brand comes of age | Bubblefish Creative Brand Building | |
Impact through Empathy | Australian Catholic University | |
Investa Brand Refresh | Investa | |
Shake it up, You’re in charge | UM Sydney | |
Scotchblue Recovery Program | 3M | |
Sydney’s Northern Beaches | Northern Beaches Council |
Consumer Acquisition Marketing
Campaign Name | Company/Agency | Company/Agency |
Credit Simple | Credit Simple | |
Iron Mountain Customer Acquisition Program | Iron Mountain | |
The C-Suite. Perhaps the toughest nuts to crack. | 3M | |
The Hatchling Program | Secure Parking |
Consumer Insights
Campaign Name | Company/Agency | Company/Agency |
Results not to be sneezed at | Fiftyfive5 | Bayer Consumer Health |
Consumer Retention
Campaign Name | Company/Agency | Company/Agency |
A Global Collaboration Community Fostering Innovation | Pitney Bowes |
Content Marketing
Campaign Name | Company/Agency | Company/Agency |
Bellamy’s Firsts | Web Profits | |
Sounds Of New Caledonia | New Caledonia Tourism | |
To all those who mum | Stockland | CX Lavender |
Corporate Social Responsibility (CSR)
Campaign Name | Company/Agency | Company/Agency |
Disposable Truths | MLC Centre | GPT and Dexus |
Creativity in Brand, Product or Service
Campaign Name | Company/Agency | Company/Agency |
Harvest by AVID Property Group | AVID Property Group | |
Nexcare Animal Prints – connecting with mums & kids for GROWTH! | 3M Australia | |
Shake it up, you’re in charge | UM Sydney |
Customer Experience Marketing
Campaign Name | Company/Agency | Company/Agency |
Stockland Merrylands Robokids | Stockland Merrylands | |
Young Practitioners Mentoring Program | The Tax Institute |
Education
Campaign Name | Company/Agency | Company/Agency |
2017 Open Day campaign | Australian Catholic University |
Financial Services Marketing
Campaign Name | Company/Agency | Company/Agency |
PayPal mCommerce Index | PayPal Australia | |
Westpac Rescue Rashie | Westpac Banking Corporation | Saatchi & Saatchi |
Innovation in Product/Service
Campaign Name | Company/Agency | Company/Agency |
An Innovation in Disaster and Emergency Planning | Pitney Bowes | |
Energize your wrap options | 3M | |
Monica George | 3M | |
The Website built by our Customers | Secure Parking | |
Todd Graham | 3M Australia Pty Ltd |
Integrated Marketing Communications
Campaign Name | Company/Agency | Company/Agency |
Follow, Snap, Tag & WIN! | Stockland Wetherill Park | |
Shop Off The Beaten Path | PayPal Australia | |
Unexpected Joy | Stockland |
Marketing Communications: B2C and B2B
Campaign Name | Company/Agency | Company/Agency |
Audi Quattro Club | Audi Australia | Synchro Marketing |
Mumbrella360 | Mumbrella | |
Stockland Merrylands Together Celebrations | Stockland Merrylands |
Not for Profit Marketing
Campaign Name | Company/Agency | Company/Agency |
2017 #makegoodhappen Good360 Christmas Campaign | Good360 | |
After Hours Crisis Support Services: Encouraging Help Seeking Behaviours in the Murrumbidgee | Juntos Marketing | Murrumbidgee Primary Health Network |
Beat Cancer @ Work Campaign | Kis Marketing | |
Civic Disability Services | Civic Disability Services | |
Women in Tax website | The Tax Institute |
Property Marketing
Campaign Name | Company/Agency | Company/Agency |
Brighton Lakes by Mirvac | Mirvac | |
Harvest by AVID Property Group | AVID Property Group | |
Marrick & Co by Mirvac | Mirvac | |
The Right Start by Mirvac | Mirvac Projects Pty Ltd |
Public Sector Marketing
Campaign Name | Company/Agency | Company/Agency |
A Fresh New Look for Murrumbidgee Council | The Articulate Pear |
Small Budget Marketing
Campaign Name | Company/Agency | Company/Agency |
Life’s Burning Questions | Stable Research | |
Tastings on Hastings Festival 2017 | Dragonfly Marketing | Port Macquarie-Hastings Council |
Social Media and Digital Marketing
Campaign Name | Company/Agency | Company/Agency |
LEGO: Build Australia | UM Sydney | LEGO and One Green Been |
LiveSelects | PayPal Australia | |
Stockland’s #mygiftformum | Stockland | |
Thrush: The Musical | Bayer Australia Ltd |
Sponsorship Marketing
Campaign Name | Company/Agency | Company/Agency |
Open Colleges – AFLW Sponsorship | Open Colleges | Bohemia |
Optus and the Gold Coast 2018 Commonwealth Games | Optus |
Tourism & Hospitality Marketing
Campaign Name | Company/Agency | Company/Agency |
New Caledonia Tourism Marketing 2017 | New Caledonia Tourism | |
Dundee Super Bowl Campaign | Tourism Australia |
Public Sector Marketing
Campaign Name | Company/Agency | Company/Agency |
Reducing Fare Evasion on Sydney’s Light Rail Network Through Behavioural Science | Transdev | Transport for New South Wales |
All 2018 State Awards Finalists are invited to attend the 2018 AMI Awards for Marketing Excellence Gala Dinner to celebrate professional excellence in the marketing community around Australia. It will be a great opportunity to join us for a fantastic evening and congratulate the national winners personally.
Sheraton is offering a 10% discount on accommodation for October 9 & 10 2018 to guests attending the Gala Dinner. For reservations call 02 9286 6000 or email sheratononthepark@sheraton.com.au.
PLEASE NOTE: If there is no answer on the phone, please ensure Guest Services take a message or ask to speak to in-house reservations. Provide the name of the event to receive the 10% discount.
Join us for a fantastic evening take to opportunity to congratulate the winners personally.
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