Marketing graduates now have an upper hand in excelling their careers in the Australian workplace. The Australian Marketing Institute (AMI) and Navitas Professional are very excited to advise the development of the Marketing Career Advancement Program (MCAP), which incorporates marketing industry best practice, development of employability skills for the Marketing profession and a marketing internship placement.
The program has both online and face-to-face elements in the 6-week coursework component; followed by a 12-week internship placement where students are able to apply their knowledge and skills in the workplace. The program is designed to supplement students’ university Marketing qualification with insights into the workplace, and provide students with opportunities to showcase their skillset to prospective employers. Navitas Professional will be delivering the program in Sydney and is offering 2018 Marketing graduates the opportunity to join the program from March 2019. Navitas Professional has a track record of successfully placing more than 10,000 students across 20+ industries in roles relevant to their professional studies.
AMI Board Director, John Clay comments, “As an industry-led program, the Marketing Career Advancement Program equips emerging marketers with the soft skills required to fast-track their employment prospects and to succeed in the workplace once they have gained employment.”
The program offers an accredited Marketing unit that will assist graduates in applying their researching, planning and implementation skills to an authentic workplace-marketing project. After successfully completing the program students will receive a statement of attainment as well as a Credly badge for Self-Management that can be showcased in LinkedIn profiles and resumes to enhance personal branding.
All the program topics are engaging and relevant – they have been carefully designed in consultation with industry experts to optimise the students’ ability to launch a successful career in the Marketing profession. The 2018 report by FYA (Foundation for Young Australians) states that building enterprise skills in education can help new entrants to the job market shorten their time to finding full-time jobs in their chosen fields by up to 17 months. This program is designed to assist graduates kick-start a rewarding career quicker.
Award-winning Marketer, Mark Ritson, has this advice for emerging marketers looking to get ahead in their careers: ”If you can build your career around doing a decent diagnosis, build a pretty good strategy and play across a number of tactical levers, you’re going to be one of the more advanced marketers out there. Joining the AMI and learning developing yourself means that you will be in that top 10%. ”
Along with a range of other benefits, participants in the program gain AMI Professional Membership, take part in a 6 week blended learning course, 12 week professional internship and eligibility to take part in the Emerging Marketers Program.
Information for graduates
Visit the https://ami.org.au/mcap for more information or call 1300 728 966 to speak to a Career Consultant.
Information for host companies
A host company is an organisation which offers training to students and recent graduates through a work integrated learning (WIL) opportunity. The host company provides the intern with a safe learning environment and a mentor who helps them to apply the theoretical knowledge learned through university study in a practical work environment. AMI’s partner, Navitas, has a business reputation as an ASX top 100 company, giving them access the leading businesses in Australia who rely on them to provide quality placements and internships.
There are no costs for partnering with AMI and Navitas Professional when accepting an intern into your organisation. The internship is an unpaid placement where interns are insured by Navitas, minimising risk or financial expense to your organisation.
Click here to make an enquiry.