Established in 1982, The Australian Marketing Institute Awards for Marketing Excellence have become the most established and respected Marketing Awards in Australia. For 39 years, the AMI Awards have celebrated individuals and organisations who have achieved extraordinary success in innovative and effective marketing practices. The AMI Awards have evolved over the years in response to new development theory and practice to reflect the growing appreciation of the critical role of marketing as the vital source of value creation for a business. This year, there are 18 campaign categories and 8 special categories.
Victorian Finalists
AMI 2020 Awards for Marketing Excellence
Special Category
- Certified Practicing Marketer of the Year
- Anne Miles
- Jean-Luc Ambrosi
- Chief Marketing Officer of the Year
- Chrissie Maus
- Emerging Marketer of the Year
- Antonie Ng
- Future Leader Of The Year:
- Samantha Franklin
- Sarah McDonald
- Marketing Team Of The Year
- TelstraSuper
Campaign Categories
- Brand Revitalisation
- QV Skincare – Together We’re Stronger – Ego Pharmaceuticals
- Content Marketing
- SO CHAPEL – Chapel Street Precinct Association
- Creativity in Brand, Product or Service Marketing
- DIY Gingerbread Lab – Thermo Fisher Scientific
- Terrain Tamer Goes Mustering – Terrain Tamer
- Customer Experience Management Strategy
- PAW-ON-THE-DOOR – Chapel Street Precinct Association
- Insight Driven Marketing
- There’s more to Australian mining – JWS Research + Minerals Council of Australia
- Benetas Positive Ageing Tool – Benetas + Next Level On Line Marketing
- Loyalty and Retention
- Don’t be crazy! Find your lost super. – First Super + The Creative Works
- Spice up your job – TelstraSuper
- Market and Consumer Research
- There’s more to Australian mining – JWS Research + Minerals Council of Australia
- DBM Atlas – DBM
- For Love or Money™ – The research study taking the pulse on customer loyalty and loyalty programs in Australia – The Point of Loyalty
- Sustainable, double digit revenue growth driven by STAR research framework – Belic Tools & Machinery Pty Ltd
- Not for Profit Marketing
- Love Is Not Enough – Advance Care Planning Australia
- Lah Lah x EACH – EACH
- Don’t Dig Your Own Grave – Dial Before You Dig + The Creative Works
- PAW-ON-THE-DOOR – Chapel Street Precinct Association
- Small Budget Marketing
- Don’t be crazy! Find your lost super. – First Super + The Creative Works
- Member Competition 2019 – First Super
- Social Media Marketing
- Thank You – Bank First
- Student Achievement
- Qistina Binti Zainir
For more information about the 2020 AMI Awards for Marketing Excellence, click here.
Experience Marketing Excellence Virtual Event
Join us as we showcase excellence and celebrate Australia’s most outstanding marketing talent. Hosted by AMI Awards for Marketing Excellence Head Judges Andrew Thornton, AMI Board Director, and Kristie Atkins, Managing Partner – Wink, this event will provide you with an opportunity to learn about outstanding marketing campaigns, hear about the judging process and catch up on what is happening in the community.
Learn more about the Experience Marketing Excellence Virtual Event
Get the chance to win a 2020 AMI Marketing Excellence Gala ticket!
We want to celebrate and recognise you! What’s the prize, I hear you ask. Up for grabs is 1 virtual gala ticket to a finalist in each state. Now here is the fun part, to win your ticket all you need to do is:
- Create a video to share what it means to you to be recognised as a finalist, be sure to capture your reaction of the news
- Post to Facebook and/or LinkedIn 25 words on the importance of Marketing Excellence
- Tag – @Australian Marketing Institute
- Use hashtags – #MarketingExcellence and #AMIAwards_SA or #AMIAwards_NT
Competition winners will be announced at the Experience Marketing Excellence Digital Event on 2 September, we will also be chatting with special guests around marketing excellence and award winning campaigns. Click below to register!
Don’t forget to hold a space in your calendar for the AMI Marketing Excellence Virtual Gala on 15 October 2020 as we announce the State and National Winners and celebrate excellence in marketing.
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