The Australian Marketing Institute (AMI) is proud and excited to reveal the state finalists for the 2017 AMI Awards for Marketing Excellence in ACT and NSW. Congratulations!
You’re invited to join us for special events to celebrate the success of the ACT and NSW finalists and winners of the AMI Awards for Marketing Excellence. The 2017 ACT and NSW Awards events will be held on the 25th October in Canberra and on the 15th November in Sydney.
At the events you’ll also get a chance to hear from a panel of experts discussing their predictions for 2018 across five key marketing trends:
Content Marketing • Marketing Technology • Customer Experience •
Data Driven Marketing Analytics • Talent Management.
Register now! Early bird prices available only until Friday, September 15.
Canberra October 25 • Sydney November 15
NSW Finalists
Category | Title of Entry | Brand/Company |
Brand Revitalisation | The HCF Brand Project | HCF |
NFSA Brand Refresh: Kookaburra returns to Collect, Preserve, Share Australia’s audiovisual history | National Film and Sound Archive of Australia | |
Consumer Acquisition Marketing | Prospan – Don’t Ignore a Cough | Flordis |
Sails for your Second Wind | Perpetual | |
The Australian Financial Review: The Daily Habit Of Successful People | Fairfax Media | |
Green Hills Breakfast Briefing | Stockland | |
Lenovo ANZ: A New Kind of Club | Lenovo | |
Consumer Research Insights | Prospan – Don’t Ignore a Cough | Flordis |
Academic Research Collaboration for Data Science Driven Customer Insights | Colonial First State and the University of Technology Sydney | |
Arnott’s Entertainers | Campbell Arnott’s | |
Global Target Audience – Definition and Segmentation | Tourism Australia | |
Consumer Retention | Iron Mountain Customer Saves Program | Iron Mountain |
Deep Analytics for Superannuation Investor Churn | Colonial First State and The University of Technology (Sydney) | |
Last on the list | Commonwealth Bank | |
Content Marketing | Belong | Lendlease Communities |
Elevit Mythbusters | Bayer Australia | |
The Future Now Series | KPMG Australia | |
Corporate Social Responsibility (CSR) | Outthink Melanoma | IBM |
Westpac Lifesaver Rescue Helicopter Service Partnership | Westpac | |
Foundation Fortnight – CARE DAY | Stockland | |
Indigenous Affairs Program | KPMG Australia | |
Creativity in Brand, Product or Service Marketing (new or brand extension) | ‘We’re for more than you think’ / ‘Celebrating individuality’ | Uniting |
Shop off the beaten path | Paypal | |
Data Driven Marketing and Advertising | Taking Data to the Skies | Virgin Australia |
Prospan – Don’t Ignore a Cough | Flordis | |
Youfoodz Customer Acquisition & Retention | Alley | |
Education | Find your Awesome | Open Colleges |
The things you learn here – The University of Sydney Brand Campaign | The University of Sydney | |
UNSW Business School | UNSW Business School | |
Experiential, Sensorial and Internal Employee Marketing | Outthink Melanoma | IBM |
Westpac Wardrobe | Westpac | |
Together Towards Tomorrow – Transforming a team to world class | Commonwealth Bank | |
Purpose Campaign | Deloitte Australia | |
Financial Services Marketing | Shop Off The Beaten Path | PayPal Australia |
Innovation in Product/Service | Cognitive Couture | IBM |
Tim Tam by Gelato Messina | Campbell Arnott’s | |
The Energise Accelerator Program | KPMG Australia | |
Integrated Marketing Communications | Cognitive Couture | IBM |
The Star Sydney Lunar New Year campaign | The Star Sydney | |
Prospan – Don’t Ignore a Cough | Flordis | |
Turning the Australian Summer orange | Campari Australia Pty Ltd | |
Marketing Communications: B2C and B2B | Prospan – Don’t Ignore a Cough | Flordis |
Together Celebrations | Stockland Merrylands | |
Hino Guild | Hino Motor Sales Australia | |
T. rex on Tour Launch | Stockland | |
The Avenue | Stockland | |
Quiet Rooms | Stockland | |
Not for Profit Marketing | YMCA at the Easter Show | YMCA NSW |
Public Sector Marketing | ReAlarm | Fire & Rescue NSW |
Precision and Accuracy | Pitney Bowes Australia | |
Jesmond Community Gardens | Stockland Jesmond | |
Light up the scent of Green Hills | Stockland Green Hills | |
Small Budget Marketing | 2016 Tastings on Hastings Festival | Marketplace Events |
Time for a Change | m.a.s accountants | |
Social Marketing & Social Change | Women Lead Australia | HCL Technologies Ltd |
‘Love is power’ (Sydney Gay and Lesbian Mardi Gras) | Uniting | |
Village Bites | Campus Living Villages | |
Social Media and Digital Marketing | Social Soup & L’Oréal La Roche Posay | Social Soup |
Campbell’s SoupTube – We’ve got a Soup for that | Campbell Arnott’s | |
Canesten Social Soup Influencer Campaign | Bayer | |
Tourism Marketing | 2016 Taste Riverina Festival | Riverina Regional Tourism Inc. |
Chief Marketing Officer of the Year | Michael Laxton | Fairfax Media |
Christopher Melotti | Devine Real Estate | |
Gian Clancey | Louder.Online | |
Mona Swarup | Property Council of Australia | |
Anthony Xydis | Australian Radio Network | |
Marketing Team Of The Year | Fairfax Media | Fairfax Media |
Tourism Australia | Tourism Australia | |
Campbell Arnott’s | Campbell Arnott’s | |
UNSW Business School | UNSW Business School |
ACT Finalists
Category | Title of Entry | Brand/Company |
Content Marketing | Brand Canberra Content Marketing Strategy | Canberra Business Chamber |
Creativity in Brand, Product or Service Marketing (new or brand extension) | Frisky Tom | RSPCA ACT |
Customer Experience Marketing | EDEN | Canberra Centre (QIC) |
Chief Marketing Officer of the Year | Peter Horvat | FRDC |
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