The Australian Marketing Institute (AMI) is proud and excited to reveal the state finalists for the 2017 AMI Awards for Marketing Excellence in Victoria. Congratulations!
You’re invited to join us for a special event to celebrate the success of the VIC finalists and winners of the AMI Awards for Marketing Excellence. The 2017 VIC Awards event will be held on the 30th of November in Melbourne.
At the event you’ll also get a chance to hear from a panel of experts discussing their predictions for 2018 across five key marketing trends:
Content Marketing • Marketing Technology • Customer Experience •
Data Driven Marketing Analytics • Talent Management.
Register now! Early bird prices available only until Friday, September 15.
Victorian Finalists
| Category | Title of Entry | Brand/Company |
| Brand Revitalisation | Think Young | Deakin University |
| Believe in Change | Australian Psychological Society | |
| Made Possible By Melbourne | The University of Melbourne | |
| How AAMI created a category of one | AAMI | |
| Array Penthouse by Megan Hess | Mirvac | |
| RMIT’s Brand Refresh | RMIT | |
| Vacant to Vibrant: The Transformation of Chapel Street | Chapel Street Precinct Association | |
| Consumer Research Insights | ‘Tram Talks’ – The world’s first mobile lecture theatre | Deakin University |
| VICTORIA UNIVERSITY EXTENDED STUDENT JOURNEY MAPPING | Victoria University | |
| Consumer Retention | Tying up those loose ends | TelstraSuper |
| Content Marketing | Olivine’s Content Marketing Strategy | Mirvac |
| White Night Melbourne 2017 | Visit Victoria | |
| Corporate Social Responsibility (CSR) | Good for Cricket | Toyota |
| Creativity in Brand, Product or Service Marketing (new or brand extension) | Bupa Catchment | Bupa |
| Think Young Brand Campaign | Deakin University | |
| The Eastbourne – A Life Extraordinary | Mirvac | |
| ‘The Best of Care’ campaign | Baptcare | |
| Customer Experience Marketing | Transforming the customer experience | RMIT |
| Whistle blows, train goes | V/Line | |
| Education | Skill Seeker | Box Hill Institute |
| Made Possible By Melbourne | The University of Melbourne | |
| ‘Tram Talks’ – The world’s first mobile lecture theatre | Deakin University | |
| How a stationery company transformed from supplier status to a trusted member of the school community | OfficeMax | |
| Deakin Explore Bot | Deakin University | |
| Immerse yourself in the Monash experience. | Monash University | |
| Midyear 2016 Acquisition Campaign | RMIT | |
| Experiential, Sensorial and Internal Employee Marketing | Because People Depend on You: Health & Safety Campaign | Aurecon |
| Civic Hatch Launch | Honda Australia | |
| Financial Services Marketing | How AAMI created a category of one | AAMI |
| Integrated Marketing Communications | Aurecon Graduate Campaign 2017 | Aurecon |
| Made Possible By Melbourne | The University of Melbourne | |
| Marketing Communications: B2C and B2B | One less thing to worry about | Belong |
| Not for Profit Marketing | Breaking Habits | Quit Victoria |
| Party Til My Bed Time – Not Mike Baird Time | Chapel Street Precinct Association | |
| Public Sector Marketing | BOM Weather App | Bureau of Meteorology |
| Register for the BSWAT Payment Scheme | Department of Social Services | |
| Whistle blows, train goes | V/Line | |
| Social Media and Digital Marketing | Thrills, No Spills | 7-Eleven Australia |
| Turning Medela Australia into the leading local subsidiary of its global brand | Medela Australia | |
| Sponsorship Marketing | Celebrating Celebrations | Toyota |
| Living Landscapes: where art meets the environment | La Trobe University | |
| Chief Marketing Officer of the Year | Vanessa Lyons | AUB Group |
| Jean-Luc Ambrosi | TelstraSuper | |
| Monika Stefani | SV Partners Group | |
| Matthew Lee | RMIT | |
| Trisca Scott-Branagan | Deakin University | |
| Marketing Team Of The Year | ME Bank | ME Bank |
| TelstraSuper | TelstraSuper | |
| Australian Radio Network (ARN) | Australian Radio Network (ARN) |
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