CEO Update: June 2018
A special and warm welcome to our 8 new Corporate Members, 46 new Certified Practicing Marketers and 162 new Members who joined us since April 2018. Accreditation and Endorsement A big hello to all Marketing Read More
AMI News
CEO Update: June 2018
A special and warm welcome to our 8 new Corporate Members, 46 new Certified Practicing Marketers and 162 new Members who joined us since April 2018. Accreditation and Endorsement A big hello to all Marketing Read More
APPA Leadership Conference: What are the Essentials of a Great Leader?
APPA Leadership Conference The second annual Leadership Conference of AMI Business Partner, the Australasian Promotional Products Association, was an outstanding success. APPA doubled the number of delegates in attendance in 12 months, selling out well Read More
Advisory Board Update on Student Experiences
Written by Paul Loughran B.SciEd, M.Ed, Grad.Cert, Grad.Dip, Dip.Bus, CPM, Victoria State Committee member & Director of the Monash Marketing Department. A lot has been achieved in the last few months to improve student experiences. Read More
Industry News
MRM in the Age of Intelligence
A joint study, Marketing Resource Management in the Age of Intelligence, conducted by Simple in collaboration with AMI has revealed that marketers struggle to obtain a big-picture view of key marketing activities such as planning, Read More
Professor Susan Dann honoured for social marketing achievements
Professor Susan Dann has been recognized as Member (AM) in the General Division of the Order of Australia for significant service to business education through commercial marketing techniques to deliver positive social outcomes. The annual Queen’s Read More
Current Branding issues, Practitioner and Academic Views: a study by UQ Business School’s Advertising and Branding Research Group
The University of Queensland Business School’s ‘Advertising and Branding Leadership Group’ is conducting research into Branding’s Academic-Practitioner Gap, in order to understand Practitioners’ Views and Close the Gap. The focus of the study will be Read More
Peter Sinclair PhD FAMI CPM:
Very good to see Strategy Marketing Planning on the interest list, because it lends direction to the other requirements. Marketing…
AMIMarcomAdmin:
Thank you for bringing this to our attention! We have corrected the error.
Victor Ikem:
I enjoyed reading your thoughts on customer centricity. It will be interesting to have you define the pillars on which…